ANHUR
Anhur is a skincare brand that, unlike others, offers products made 100% with natural ingredients. And that was precisely the starting point when developing both the conceptual and visual proposal. The project aims to convey the idea of normalizing things— the good, but also what isn’t so good. This brand doesn’t believe in perfection, nor does it seek it at any time. It speaks to us face to face. Simply and without additives. Without filters and without sugarcoating things, it presents itself as what it truly is: 100% natural. We developed its visual identity, tone of voice, and concept, applying them to product packaging, social media, and various communication pieces.